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Exploring the rise of fandom in contemporary consumer culture123docz.net › Trang chủ › Kinh Doanh - Tiếp Thị › Quản trị kinh doanh

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... USA Chapter Charging Fandom in the Digital Age: The Rise of Social Media ... India 201 Abhigyan Sarkar, Institute of Management Technology Ghaziabad, ...

Institute of Management Technology (IMT), Ghaziabad - Faculty ...www.admissionfever.com › Admission › College

www.admissionfever.com

Abhigyan Sarkar. Associate Professor. Ph.D. in Marketing Management. Marketing Management. . Gallery. Video Gallery ...

Exploring the rise of fandom in contemporary consumer culture / Cheng...

catalog.princeton.edu

... brand fandom, evidence from India : a grounded theory investigation of brand fandom / Abhigyan Sarkar, Institute of Management Technology Ghaziabad, Juhi Sarkar, IBS -- Diversity of fans on social media : the case of entertainment celebrity in China / Xinming Jia, Zhejiang International Studies University, Kineta Hung, ...

S | Academic Journals

www.athensjournals.gr

•Dr. Abhigyan Sarkar, Assistant Professor, Institute of Management Technology Ghaziabad, Raj Nagar, India. •Dr. Nancy Sardone, Associate Professor, ...

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