Advances in Advertising Research (Vol. VI): The Digital, the Classic,...
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Jörg Matthes, Franziska Marquart, Florian Arendt, and Anke Wonneberger 1 Introduction Right-wing populist parties increasingly use political poster ...
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Franziska Marquart & Jörg Matthes Abstract: While most right-wing populist parties use negative political ads that openly at-tack foreigners and immigrants, some have begun to frame their campaigns more posi-tively. This study examines the …
Tagung der DGPuK-Fachgruppe „Visuelle Kommunikation“
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Jörg Matthes & Franziska Marquart (Universität Wien): Bald fremd in unserer Heimat? Wirkung negativer visueller Frames in Wahlplakaten auf die Einstellungen gegenüber Migranten Michael Grimm (Hans-Bredow-Institut für Medienforschung) & Afifa El Bayed (Universität Erfurt): Wirkungen von Visual Framing durch Migrationsstereotype in
EBSCOhost | | Selective Exposure in the Context of...
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Selective Exposure in the Context of Political Advertising: A Behavioral Approach Using Eye-Tracking Methodology. FRANZISKA MARQUART. JÖRG MATTHES.
Appetite | Vol 120, Pages (1 January 2018) | ScienceDirect.com...
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... children's healthy eating habits with food placements? Food placements of high and low nutritional value in cartoons, Children's BMI, food-related parental mediation strategies, and food choice. Original research article: Pages Brigitte Naderer, Jörg Matthes, Alice Binder, Franziska Marquart, ... Ines Spielvogel.
Franziska Marquart - DBLPdblp.org › Persons
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· Florian Arendt, Franziska Marquart , · Jörg Matthes : Effects of Right-Wing Populist Political Advertising on Implicit and Explicit Stereotypes.
Publizistik | Volume 58, issue 3 - SpringerLinklink.springer.com › journal › volumes-and-issues
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Werbung auf niedrigem Niveau? Authors. Jörg Matthes; Franziska Marquart. Content type: Aufsatz; Published: 23 July 2013; Pages:
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SCM – Nomos – Beitrag Marquart
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Franziska Marquart & Jörg Matthes. Abstract: While most right-wing populist parties use negative political ads that openly attack foreigners and immigrants, some have begun to frame their campaigns more positively.
SCM Studies in Communication and Media eBook (2016)
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Franziska Marquart & Jörg Matthes Campaigning subtle exclusionism: The effects of right-wing populist positive ads on attitudes toward foreigners in Austria html | pdf. While most right-wing populist parties use negative political ads that openly attack foreigners and immigrants, some have begun to frame their campaigns more positively.
Visuelle Kommunikationsforschung | r:k:m
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In Zusammenhang mit Wirkperspektiven visuellen Framings liefern Franziska Marquart und Jörg Matthes zudem einen Forschungsüberblick über Inhalte, Charakteristika und Wirkungen politischer Plakate mit Fokus auf den deutschsprachigen Raum.
Altmetric – A New Look at Campaign Advertising and Political...
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Published in. Communication Research, January DOI, Authors. Jorg Matthes, Franziska Marquart, Jörg Matthes ...
IJoC Publishes 20 Articles in May – USC ANNENBERG PRESS
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Franziska Marquart, Jörg Matthes, Elisabeth Rapp. “Biased” Systematic and Heuristic Processing of Politicians' Messages: Effects of Source ...
Werbung auf niedrigem Niveau? - INFONAwww.infona.pl › resource
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Effects of negatively emotionalizing political advertising on attitudes towards foreigners. German; English. Jörg Matthes, Franziska Marquart.
Publizistik | springerprofessional.de
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Die Wirkung negativ-emotionalisierender politischer Werbung auf Einstellungen gegenüber Ausländern. Prof. Dr. Jörg Matthes, Franziska Marquart M.A..
[ecrea] [IJoC] 20 Articles Published in MAY
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... Advertising: A Behavioral Approach Using Eye-Tracking Methodology Franziska Marquart, Jörg Matthes, Elisabeth Rapp “Biased” Systematic ...
Verwandte Suchanfragen zu Franziska Marquart
Florian Arendt Elisabeth Rapp Jakob Ohme | Jan Kersten Gerhard Stelter Dominik Marquart | Jana Bomhoff Jenny Bove |
Person "Marquart" (4) Vorname "Franziska" (21616) Name "Marquart" (551) |
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