Michael Basch und Customer Culture - Info zur Person

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BUSINESSNEWS PUBLISHING - Summary: Customer Culture - Michael Basch -...

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Customer Culture (Paperback). Many people have written about creating customer-centered organizations. Michael Basch actually did it--better than anyone...

: Customer Culture: How Fedex and Other Great Companies...

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Author Michael Basch created FedEx's legendary sales and service organization, founded its Business Logistics Division, and built its $100 million SuperHub.

Customer Culture: How FedEx® and Other Great Companies Put the...

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Drawing on lessons learned at FedEx, Michael Basch identifies key cultural obstacles and leadership failures that dilute customer focus, and demonstrates ...